(Hong Kong, 28 October 2006) - Presented by Hong Kong's leading trade fair organizer, Kenfair International Limited, "Mega Show Part 2" officially opened today as a continuation session of the "15th Hong Kong International Toys & Gifts Show" and "14th Asian Gifts Premium & Household Products Show" (collectively known as the "Mega Show Part 1").

Held from 28-30 October 2006 at Halls 5 and 7 of the Hong Kong Convention and Exhibition Centre ("HKCEC"), this year's "Mega Show Part 2" has been expanded to house a total of 1,015 booths, thereby continuing to provide international exhibitors and buyers with an excellent trade platform for household products, gifts, premiums and toys.

Mr. Herbert Ip, Chairman of Kenfair International, said, "Now entering its fourth year, 'Mega Show Part 2' has become one of the only 16 Hong Kong-based trade shows to earn the prestigious international recognition of 'UFI-Approved Event'. Not only does this distinction reflect the show's adherence to exceptionally high standards, but also puts it among the best trade exhibitions in the world."

The 2005 "Mega Show Part 2" has attracted 14,357 international buyers. While buyers from established markets in Europe and North America remained high, a significant increase of buyers from Eastern and Northern Europe as well as South America, including countries such as Chile, Columbia, Sweden, Norway, Czech Republic and Romania was also evident. This is solid proof that the Group's strategy for promoting the show was highly effective.

"This year, Kenfair International will stage a brand new exhibition zone in "Mega Show Part 2" - "Table Object Asia" - which is a specialized zone to showcase a wide range of Asian tableware in order to cater for the needs of the buyers.

"Since quality and exquisite tableware is a must-have for hotels, restaurants, shops and domestic households, trendy tableware is an increasing popular gift for both family and friends; therefore, there is a huge, growing demand for tableware with various styles.

"Mr. Ip continued, "A significant number of our Mega Show buyers have stated that tableware is one of their sourcing targets, and as recognized the enormous market demand and business opportunity for Asian suppliers, we come up with the idea to launch the specialized zone - 'Table Object Asia' - which is going to be a unique platform for tableware manufacturers to showcase their wide range of products to international buyers and an exceptional opportunity for them to meet buyers and generate business orders."

"Kenfair International has also set up a display corner at the exhibition zone of "Table Object Asia" named "Tableware Galleria" to showcase the best selected tableware collection from China, Taiwan, Korea, Thailand and the Philippines, which will definitely generate astounding interest in buyers.

"With its proven track record and the brand new 'Table Object Asia' exhibition zone added, we are expecting another successful 'Mega Show Part 2' this year, and backed by our solid foundation and expertise in organizing international trade fairs, we will continue to advance and refine our trade platform, to offer participants with greater business opportunities." Mr. Ip concluded.

About Kenfair International Limited
Established in 1991, Kenfair International Limited is a leading trade fair organizer in Hong Kong. Its flagship trade exhibitions include Hong Kong International Toys & Gifts Show and Asian Gifts Premium and Household Products Show ("Mega Show Part 1"), "Mega Show Part 2", Hong Kong Spring Fair, Hong Kong International Furniture Fair in Hong Kong, Asia Expo in London, Kenfair Asian expo in Las Vegas and Asia Expo - Poland in Warsaw. Besides, Kenfair International also runs a trade portal website: www.kenfair.com and publishes a tri-annual trade magazine, MegAsia.

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